About Us

Premium quality solutions for lead generation and ecommerce

Who we are?

WebMa is an analytical marketing agency with more than 18+ years of experience. We are not just managing your ad account but instead provide a full-funnel digital marketing strategy, which will help engage your audiences in meaningful ways, communicate your values to your most relevant potential customers in an effective and measurable way.

CLIENT RETENTION RATE

95%

What we promise?

What we promise?

We believe in making realistic promises and setting appropriate expectations, always wanting to surpass our customers’ expectations by providing a fully customized, premium quality experience. Our digital strategists, PPC and data experts work together to generate more qualified leads or higher ROAS, increase customer loyalty and decrease acquisition costs.

We are not "Yes-men." We firmly believe that you are investing in our expertise, which entails complete honesty towards you. If we determine that a particular idea or solution does not align with your business interests, we will openly communicate this, even if it may not be what you initially want to hear.

What we believe?

What we believe?

At WebMa, Integrity Drives Innovation.

At WebMa, we believe that ethical marketing is the only way to do business. We only believe in win-win solutions that benefit both businesses and customers. We don't believe in manipulation or deception. Instead, we believe in gathering and utilizing information to pinpoint where, when, and how business or transactions occur naturally.

We believe that marketing is about building relationships with customers. It's about being honest and transparent about your products and services. It's about providing real advice and keeping customers happy throughout the entire digital experience.

This unwavering integrity magnetises like-minded individuals, passionate about learning and sharing our values, resulting in a team dedicated to crafting exceptional experiences. Join us, and be part of a vision where business integrity and innovation walk hand in hand.

Common Challenges Our Clients Encounter

Overloaded with work
CEOs and CMOs are consistently swamped, finding little time to make well-informed decisions.
Lost in details
While understanding the significance of digital, they often grapple with its intricate details given their non-digital native backgrounds.
Digital marketing contribution
Demonstrating the tangible contribution of digital marketing to the sales pipeline or overall revenue is a pressing concern.
Help in needs
Smaller service providers fall short of their expectations, while larger agencies tend to overlook performance and accountability.
Choose vendor
The expertise to choose the right digital partners is often missing.
Team work
They seek a versatile team adept at both strategising- and executing. This team should complement existing vendors or in-house teams and adapt fluidly as situations demand.

Our team leaders

Éva Vajda

Co-founder and CEO of WebMa since 2005.

  • 18+ years digital marketing veteran with extensive experience working across various industries. 
  • Speaker and trainer on various events
  • Best Google Regional Trainer since 2019 
  • Best Mentor in Google Talent Camp 4-times
  • Nominated for Best Mentor CEE Region (Founder Institute 2022)

Unique expertise:
digital marketing strategic consultancy for key clients, conversion funnel planning, complex market growth strategies, 1st party data activation projects for key clients.

Henrietta Boncsér

Head of Business Development

  • 10 years in Google’s Budapest office in digital business development, with a focus on acquisition strategies in Hungary and worldwide
  • 5 years in international advertising agencies, full online and offline media strategy and campaign planning
  • 6 years of market research and B2B business development experience at leading media companies in Hungary

Unique expertise:
Coach, Design Thinking expert, experienced facilitator (5+ countries 50+ workshops).

Adri Miskovics

Head of Digital Innovation

  • 15+ years’ experience in digital media and strategy,
  • 4 years in Dublin Google EU HQ
  • Personal mission: Help customers to build a mature digital ecosystem where the transformation of 1st party data strategy drives data activation, and automation are key to increase efficiency. Build innovative strategies with customized solutions.

Unique expertise:
1st party data strategy, Data activation, Data Modelling, Attribution, Measurement frameworks, Marketing profitability, CDP Automation

Éva Vajda

Co-founder and CEO of WebMa since 2005.

  • 18+ years digital marketing veteran with extensive experience working across various industries. 
  • Speaker and trainer on various events
  • Best Google Regional Trainer since 2019 
  • Best Mentor in Google Talent Camp 4-times
  • Nominated for Best Mentor CEE Region (Founder Institute 2022)

Unique expertise:
digital marketing strategic consultancy for key clients, conversion funnel planning, complex market growth strategies, 1st party data activation projects for key clients.

Henrietta Boncsér

Head of Business Development

  • 10 years in Google’s Budapest office in digital business development, with a focus on acquisition strategies in Hungary and worldwide
  • 5 years in international advertising agencies, full online and offline media strategy and campaign planning
  • 6 years of market research and B2B business development experience at leading media companies in Hungary

Unique expertise:
Coach, Design Thinking expert, experienced facilitator (5+ countries 50+ workshops).

Adri Miskovics

Head of Digital Innovation

  • 15+ years’ experience in digital media and strategy,
  • 4 years in Dublin Google EU HQ
  • Personal mission: Help customers to build a mature digital ecosystem where the transformation of 1st party data strategy drives data activation, and automation are key to increase efficiency. Build innovative strategies with customized solutions.

Unique expertise:
1st party data strategy, Data activation, Data Modelling, Attribution, Measurement frameworks, Marketing profitability, CDP Automation

WebMa is in the top 3% of Google partners worldwide since 2017

We always want to understand the big picture when discussing your business goals in a wider context and translate them into a comprehensive digital strategy, where we can pair the right message to the right audience at the right time, that’s why we collaborate with you every step of the way, from initial research to business KPI related meaningful reporting.

We like to share our knowledge

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free educational articles published
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entrepreneurs trained

We are proud of being awarded for some of our passion projects, like

Best Google Mentor Agency

Best Hungarian Google Trainer

Founders Institute Finalist for the ‘Most Supportive Mentor in Eastern Europe Award

We have worked in many training programs, educating startups, agencies, SMBs and enterprise in-house teams.

TESTIMONIALS

What People Say